Why Can't We Sell Charity Like We Sell Perfume? →
Dan Pallotta argues, in the Wall Street Journal, for treating charity more like a business and letting charitable organizations spend more, to do more.
Business can't solve all of the world's problems. Capitalism can—but only if it is permitted in the nonprofit sector. If we free the nonprofit sector to hire the best talent in the world, take fundraising risks, use marketing to build demand and invest capital for new revenue-generating efforts, we could bring private ingenuity to bear on those problems and would not need to look to government to fill the gaps.
I'm game for it.
This entry was tagged. Capitalism Charity Innovation